Business Networking: BeepBeep Nation and Intangible Profit

I’ve been in the game for a while now. In the world of business, it’s not enough to be efficient, effective, and generally adept at your tasks. What’s more important than the mechanical side of whatever industry is securing good relationships and establishing a broad network of contacts. Dealing with administrative and operational matters should not overshadow putting yourself and your company out there and meeting great people.

There are some traditional means of business networking. Setting up events to gather potential clients and affiliates is always on the table — there is always an opportune time for a semi-casual party, a formal program to an organization you want to sponsor, an official launch of a new product, or others. Attending trade shows and business conferences is also very conducive to building a network; whether as an attendee or a speaker, you’ll get the chance to meet people and stimulate their interests.

In these areas, making a good impression is of utmost priority. Hard selling one’s business may not always be the most effective approach. Sometimes, keeping the conversation light, fun, but engaging may be even more beneficial. This is your one shot at establishing a connection, so actually getting to know a few great prospects is better than having a standard robotic speech for everyone. Aggressive methods are also not recommended as you do not want to scare away your prospects.

Talking about your passions and listening to them talk about their passions is a good step to ensuring a followup sometime soon. Remembering the humanity of the people that you’re talking to while talking to them leads to more fulfilling, more secure relationships in the future. This is true for both our professional and personal lives.

Of course, in the digital age, there are updated ways of achieving the same goal. Social media sites such as LinkedIn, Twitter, and other online communities are a good way to promote your business and establish a more secure network of potential clients and affiliates. Nowadays, it’s actually unusual for any business not to have its own website or blog to express its philosophy, share its take on relevant industry issues, provide information requisite to the business, and enable interactions with its current audience and eventual prospects.

Being in business also means committing to things that do not instantly scream profit! at your face. It may feel counterintuitive at times to do things for free, especially in a world where it’s easier to look only at price tags and consider nothing else. But profit isn’t always immediately tangible in business networking.

Sometimes, a long-lasting excellent reputation is worth way more than an instant sell. Offering your help and expertise to people who seem to have issues that you can address might be mutually favorable. Again, while you don’t want to be aggressive, taking the initiative is a good habit. Not only are there possibilities of people eagerly returning favors some other time, helping out may eventually lead to your reputation as a generous person.

To this end, it’s also good to look for opportunities to volunteer your time. Business networking doesn’t require your focus to solely be on your own business; venturing into other fields can actually give you an even broader network. Volunteering in the community gets you in touch with other groups of people who may not seem relevant at first, but could prove helpful in the future.

Inculcating this in yourself will make you appreciate the value of everyone you meet and inspire you to get to know even more people in a deeper way.

One such app that aims to facilitate these connections and encourage people to have fulfilling face-to-face social interactions is BeepBeep Nation. By providing a platform for requestors to get any kind of help they need and for helpers to offer their capacity to help out, what BeepBeep Nation wants is to create a helping economy that will be beneficial for all of its users.

It may seem a little strange to lend a hand without getting anything in return, but as I’ve illustrated regarding business networking, what it provides you is more long-term yield. Simply giving someone a ride or a place to stay for the night is already a huge investment. BeepBeep Nation offers a plethora of these opportunities: aside from a ride or a place to stay, you can assist in medical emergencies and vehicle breakdowns, you may merely give accurate information regarding the restaurant your requestor wants to check out, and other forms of help.

You never know, the person you gave a recommendation for a quaint local café might just be your next great business partner.

Go to the BeepBeep Nation website to find out how to get started. Fuelled by the EMINENT token, BeepBeep Nation is set to launch soon worldwide, starting in selected cities. The EMINENT token pre-sale is currently live, with great bonuses available. Check it out now, and don’t hesitate to participate in a world of change.

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McDonald’s To Ax Plastic Foam Cups

We’re three months into the year and McDonald’s is showing up every fast food chain on the planet. From its impromptu discovery of an anti-balding agent in its fries, Mickey D’s is up to something even bigger. To get with the times, the Supersize Me star is phasing out all foam products by the end of 2018.

It’s the first time the fast-food giant has openly committed to a deadline to completely stop using polystyrene drink containers, which are eco-unfriendly and nearly impossible to recycle. The containers for its large cold drinks represent a mere 2 percent of its packaging, which still comes out to millions of dollars and cups annually.

The restaurant overlord last made a large gesture towards sustainability 27 years ago. The company then replaced styrofoam “clamshells” with eco-friendly paper packaging. Still, it’s a much-needed push en route to a greener Earth.

McDonald’s is expected to announce a packaging and recycling initiative [soon], said Conrad MacKerron, a senior vice president of As You Sow. “We do appreciate what McDonald’s has done,” he said. “It’s taken a long time, but better late than never.”

I guess slow and steady wins the race!

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From Rookie To Pro: Acing Job Interviews

The real-world stage through the eyes of a fresh grad is often exciting and simultaneously terrifying. When balancing budgets isn’t creeping up anyone’s sleeve, it’s the unforgiving task of job hunting. True enough, the perfect 9-to-5 may eventually roll around, but won’t be yours until after acing the dreaded interview. It’s daunting, undeniably, but totally doable with a lot of preparation and a little bit of charisma.

For some, the dream isn’t necessarily the job itself, but the agency. Still, familiarizing yourself with the role is always the first key move to a promising career. Know what tasks you will be performing — even the nitty, gritty, nothing-to-brag-about, seemingly menial duties like filing papers. And anyway, if you’re applying to a company like Google, filing papers may be a lot more significant than anyone lets on. All that information has to go somewhere!

It may seem the most trivial aspect of an interview, but make the effort to dress the part. Design or advertising groups may appear casual, but looking professional never does any harm. Wear something you feel confident in — maybe a statement piece such as a bright necklace or tie. Keep in mind not to get too carried away. Interviewers don’t want to be distracted by a penguin-printed suit.

Here’s the kicker: know the company. Head to toe. Left to right. Top to bottom. A job interview might be about your strengths, but there’s no harm in gauging how you’ll fit in in relation to your potential work place. A CEO might also throw you a curveball with statistics or facts that you want to be prepared for. Simply knowing who a company’s founder is may work greatly in your favor. Of course, your knowledge should exist beyond the basics.

Most interview questions are fairly basic: how would you describe yourself in three words? What can you bring to the table? What are your strengths and weaknesses? To you, and even occasionally to the interviewers, these questions can feel a little monotonous. The solution? Be creative but not outlandish. Add a touch of humor to your responses but only when it’s relevant. Knock knock jokes aren’t always going to fly with businesslike professional. When the tough questions come around, be prepared. Make a list of any possible queries an interviewer might have and how you’d go about answering them.

Most importantly, answer honestly. If you encounter a brain fart, ask for half a minute to allow yourself to recover. Never panic, as it leads mostly to rambling and, at times, tears. Be honest about your past experiences and how you might’ve learned from mistakes. Editors are fairly eagle-eyed — they probably know you more than you let on.

As tacky as it seems, be yourself. You may be working with these people for years and you don’t want to have to put up a front. Anyway, being whoever you want to be is reserved for online personas. The real you is what companies are after.

Sure, on the whole, interviews are stressful. But the relief of a job well done is just about the best reward.

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Google Breaks Record As Biggest Clean Energy Buyer

While countries like Australia rely almost entirely on renewable energy, rural communities still bank on eco-boxes. Nonetheless, things may be taking a positive turn sooner rather than later. After acquiring 536 megawatts of wind power, Google is now the largest corporate purchaser of renewables.

Google’s “electricity consumption is considerable, but for them to meet that already by buying renewable energy is a huge achievement,” [said] Kyle Harrison, a New York-based analyst at BNEF.

Considering its following, Google hopes to inspire other agencies to go green. Already, tech giants like Apple are shadowing the feat in an attempt to go 100% renewable. Overall, Google has procured 3,186 megawatts of power.

“Google is buying renewable energy across three continents, and has paved the way for dozens of other companies,” Harrison said.

Many others jumping on the bandwagon likely won’t surpass Google as number one consumer, but hey. It’s a trend that’s hopefully here to stay.

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